This New Search Engine Sends Me Clients, Without SEO

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👋 Who am I?
I’m Adam Erhart—marketing strategist and business builder. I’ve created winning campaigns for brands like Google, Amazon, and Meta, and now I help everyday entrepreneurs build freedom-first businesses that actually work.

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0:00 – The rise of AI search engines over traditional SEO
0:30 – Why AI searchers are higher-quality leads
1:08 – Outdated SEO strategies vs. AI-driven search
2:05 – How AI chooses content to cite and recommend
2:35 – Browsers vs. buyers: Why AI traffic converts better
3:50 – Creating content for decision-makers, not everyone
4:43 – How AI tools build trust and credibility for you
5:36 – Citations, backlinks & the trust flywheel explained
6:35 – Why small creators are winning the AI content game
7:27 – No SEO tricks needed: What AI tools actually value
7:51 – Introducing the Proof Path content strategy
8:25 – Step-by-step: Creating AI-optimized content
12:13 – Why your content must live on searchable platforms